The Magic and Neuroscience of HowDoodle: The 6 C’s of Doodling

Curiosity: The Spark of Innovation

Playful curiosity is the beginning of everything! It starts with a simple question: Why is this challenging? What do I want to understand better? How can we develop a more creative approach?

Curiosity is the antidote to judgment, which often blocks creative thinking and problem-solving. When we engage our curiosity, we activate parts of the brain linked to motivation, reward, and pleasure—making learning and discovery feel naturally rewarding.

Calm: A Gateway to Insight

Doodling is a mindful practice that eases stress, anxiety, and overthinking. When we’re in fight, flight, or freeze mode, our brains revert to old patterns, limiting our ability to think clearly.

By engaging in simple, repetitive movements like doodling, we signal to our nervous system that we’re safe. This shift frees up mental resources, allowing us to think in new ways, access deeper insights, and tap into the body’s natural wisdom. Now we can employ our THREE brains, head, heart, and gut for maximum benefit!

Connection: Listening Beyond the Noise

In a world filled with constant input, doodling creates space between what we take in and what we put out. This pause allows us to reconnect with our own inner voice and communicate in more meaningful ways.

For teams, doodling fosters new conversations that go beyond surface-level discussions—leading to stronger collaboration, deeper understanding, and fresh perspectives that drive innovation.

Clarity: Seeing Beyond the Habitual

We live in a world of words, and our brains naturally fall into habitual thought loops based on past experiences. When faced with uncertainty, we often default to fear-based reactions.

Doodling disrupts this cycle. By engaging the visual brain, we step outside of limiting thought patterns, making room for new ideas, solutions, and a clearer path forward.

Doodling activates the part of the brain responsible for imagination and creative problem-solving. When we visualize ideas in a different way, we naturally generate fresh insights and innovative solutions.

Inspiration begins in the brain’s visual cortex. When we allow ourselves to relax, stay curious, and let go of rigid thinking, creativity flows effortlessly. The result? More inspired ideas, greater follow-through, and a sense of excitement in the process.

Creativity: Where Ideas Take Shape

Courage: The Power to Think Differently

Creativity takes courage. Whether it’s confronting limiting beliefs, embracing the unknown, or introducing bold ideas that challenge the status quo—doodling helps us develop the confidence to step forward.

By increasing blood flow to the prefrontal cortex—the part of the brain linked to decision-making, intuition, and emotional regulation—doodling helps us assess risks more clearly and act with conviction.

And the Bonus 7th C… Confidence!

When we engage with images beyond words, we bypass limiting thought patterns, uncover new insights, and shift mindsets. This leads to more “aha” moments, greater self-trust, and the ability to move forward with clarity and purpose.

Through HowDoodle, you’ll learn how to use visual thinking as a tool for personal and professional growth—helping individuals and teams step beyond reactivity and into intentional, inspired action.